A major Japanese satellite broadcaster says it may adopt the Apple QuickTime-friendly H.264 format when it launches commercial broadcasts in mid-October. Asia Online reports Mobile Broadcasting as saying that it is “considering changing the video codec for its digital satellite broadcasting service for mobile devices from MPEG-4 to H.264/MPEG-4 AVC.”
The company says H.264 has higher coding efficiency and can produce more benefits. H.264 may enable an increase of the number of video channels as well as improved image quality, the report says, though no final decision has yet been made. In June, Apple announced that the DVD Forum had ratified H.264 to be included in the next-generation High Definition (HD) DVD format. Apple also revealed that H.264 support will be added to QuickTime “next year”.
(Source: Macworld UK)
